How on Earth is Warcraft stomping all over Star Wars box office in China?

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It’s been a summer of fizzle at the box office. Other than a few highlights (Captain America: Civil War, The Conjuring 2), Hollywood can’t seem to get a blockbuster toe-hold with American audiences. The latest addition to the heap of box office disappointments was Universal and Blizzard Entertainment’s ambitious Warcraft effort. On a production budget of $160 million, the film only received a domestic box office of $24 million opening weekend.

But that’s okay because China is here to make up the difference. After only five days in theaters, Warcraft has brought in $156 million in China, which means the humans vs. orcs fantasy has already surpassed the $124 million box office total of Star Wars: The Force Awakens in China. To a lot of people, that’s a bit of a head scratcher. How could STAR WARS fall to the likes of a video game adaptation? The short answer is because China has more affinity and nostalgia for Warcraft. The long answer is below.

Read more at http://www.hitfix.com/harpy/how-on-earth-is-warcraft-stomping-all-over-star-wars-box-office-in-china

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Lord Skunk is the founder and creator of the LordSkunk.com gaming community and the LordSkunk.com Live Shows. Skunk is currently playing Star Wars: Galaxy of Heroes, Marvel: Future Fight and, on occasion, Heroes of the Storm. Skunk is also the Guild Master for TeamSkunk, one of the largest gaming guilds in the galaxy. Check out his Live Shows every Friday at 8:30 PM Eastern!

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